Privacy Policy

Effective Date: 1 January 2026 / Company: IDENTY PTE. LTD. (Singapore)

01 / Overview

This Privacy Policy explains how IDENTY PTE. LTD. (“I-denty”, “we”, “us”) collects, uses, and protects your personal data.

We comply with:

Singapore Personal Data Protection Act (PDPA)

EU General Data Protection Regulation (GDPR)

Applicable international data protection standards

Under Singapore law, organisations must collect, use, and disclose personal data responsibly with consent and purpose limitation.

02 / Data We Collect

We may collect:

Name, email, contact details

Billing and payment data (via third-party processors)

Account and membership data

User-generated content (within programs, sessions, or platforms)

Website usage data (cookies, analytics, device data)

03 / Legal Basis for Processing (GDPR)

Where GDPR applies, we process data based on:

Consent

Contractual necessity

Legitimate interests (service improvement, security)

Legal obligations

04 / Purpose of Use

We use your data to:

Deliver services, memberships, and programs

Provide customer support and communication

Improve user experience and platform performance

Ensure compliance, fraud prevention, and security

We do not sell personal data.

05 / Consent & Control

By using our website or services, you consent to data collection as outlined.

You may:

Withdraw consent at any time

Request access to your data

Request correction or deletion

Under PDPA, organisations must inform users and obtain consent before collecting or using data.

06 / Data Retention

We retain personal data only as long as necessary for:

Service delivery

Legal and regulatory compliance

Business and operational purposes

PDPA requires data not be retained longer than necessary.

07 / Data Security

We implement reasonable technical and organisational safeguards to protect your data.

However, no system is completely secure.

08 / International Transfers

Your data may be processed outside Singapore.

Where applicable:

We ensure equivalent protection standards

GDPR safeguards (e.g. standard contractual clauses) are applied

PDPA requires organisations to ensure adequate protection when transferring data abroad.

09 / Third-Party Services

We use trusted providers for:

Payments

Hosting

Analytics

These providers process data under their own policies and only as necessary.

10 / Data Breach

In the event of a data breach:

We will assess and notify authorities and affected individuals where required

PDPA requires notification of significant breaches to authorities and users.

11 / Your Rights (Global)

Depending on your jurisdiction, you may have rights to:

Access your data

Rectify inaccurate data

Request deletion (“right to be forgotten”)

Restrict or object to processing

Data portability

12 / Cookies

We use cookies to:

Improve functionality

Analyze performance

Enhance user experience

You may disable them via browser settings.

13 / Intellectual Property

All content within I-denty is proprietary.

Includes:

Frameworks (e.g. Reinvention Framework)

Programs, materials, videos, guides

Branding, language, and methodologies

You may not:

Copy, reproduce, distribute, or commercialize content

Share membership materials externally

14 / Updates

We may update this policy periodically.

The latest version will always be available on our website.

15 / Contact

contact@identy.com

IDENTY PTE. LTD. | SINGAPORE